Mark Stermer, CEO

Mark Stermer, CEO

“This is the first time the festival has run since cannabis became legal in Canada last October, and organizers say they are adhering to Quebec’s cannabis laws” – Shakti Langlois-Ortega, Global News


Summary of piece

Quebec-based music festival Osheaga announced on Twitter that they will allow guests to bring up to 30 grams of cannabis if it’s in an unopened container from a government source (i.e. the Quebec Cannabis Society – SQDC).


We want to make sure that it is legal marijuana and not from the black market,” Evenko spokesperson Philip Vanden Brande told Global News.


Following the legalization of the recreational use of marijuana across Canada, it’ll be quite interesting to see how other music festivals will handle its usage in future events. Rather than banning the usage up front, I applaud Osheaga organizers for embracing this – as it becomes the “new normal” for many Quebecois. Just like within the tobacco industry, the marijuana industry is also dealing with a growing black market; and to allow use of marijuana products purchased legally through the SQDC will help send a message to users to say you’re free to enjoy marijuana at your leisure (of course complying with the Cannabis Regulation Act) however to do so you must go through government-run businesses. As we adjust to the new marijuana legislation in our day-to-day lives, Osheaga’s procedure for handling its usage might set a precedent for any future outdoor and public events.

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